Linear Television
The living room television continues to hold the advertising crown and is the most universal tool in reaching the masses. At Jorts Van Guy Media, we revolutionize linear television schedules. Conventional TV schedules are marred by inefficiencies, most often failing to fully leverage campaign reach. Our innovative approach integrates cutting-edge algorithms with human insight, ensuring campaigns achieve unparalleled reach at a reduced cost.
Our advanced scheduling techniques not only amplify reach, but also grant you precise control over programing and shows your commercial airs in. This blend of human expertise and technological prowess guarantees optimal utilization of every advertising dollar.
Our confidence comes from testing our buying methods in real life. On average our optimized buying methods produce 10% more reach and 30% more frequency for the schedule than conventional buying methods.
Linear Radio
Linear radio is a potent tool for advertisers, particularly due to its local reach. With the nature of radio to be locally produced, radio advertising offers businesses a direct channel with the audiences that live in their communities. By tapping into the localized nature of radio programming, advertisers can craft messages tailored specifically to resonate with local listeners, fostering a strong sense of community engagement. This approach not only enhances brand visibility but also cultivates deeper connections with consumers, driving loyalty and trust. In essence, investing in local radio advertising isn't just about reaching audiences; it's about embedding your brand within the fabric of the community, establishing a lasting presence that transcends mere marketing efforts.